So you’ve just had me design you a nice looking dynamic website for your small business here in Portland or wherever your company resides…now what? The next step is you need to market and track ad campaigns and conversions! I’ve been using Google Analytics on a number of client websites, to track traffic obviously, and more recently to target conversions. Some of the newer features in Analytics are really great for figuring out just how visitors arrived, what page they entered on, where your traffic ends up going, as well as numerous other details. This is obviously important as it allows you to figure out which pages are successful, and which could use some sprucing up to make them maybe more appealing. Best of all, this application is absolutely free, and if you really want to get into it you can even use adwords to promote yourself as the two applications are integrated almost seamlessly. Check out this informative article to learn more about these exciting topics like Goals and Funnels!
Read More- Complete Guide to Google Analytics